Qatar Airways has been named Global Partner and Official Airline of Formula 1 (F1), the pinnacle of motorsport and the world’s most technologically-advanced racing series, through the 2027 season.
The airline announced an expansion of its sports partnership portfolio at a captivating event that brought astounding entertainment and special appearances to Doha. In addition to the global partnership, Qatar Airways will be the Title Sponsor of three Grands Prix this year: The Qatar Airways Emilia Romagna Grand Prix (May 19-21), the Qatar Airways Hungarian Grand Prix (July 21-23), and the Qatar Airways Qatar Grand Prix (October 6-8).
This season, Formula 1 boasts its most global racing calendar to date with 23 races across 21 countries and five continents, mirroring the motorsport’s rapidly growing footprint worldwide and the extensive global connectivity offered by the Qatar Airways oneworld Alliance, which serves over 150 countries.
Qatar Airways Group Chief Executive Akbar Al Baker, said: “The best partnerships thrive because of mutual values. Both Qatar Airways and Formula 1 are global brands that share a passion for innovation, precision and luxury. As a brand, we believe in the power of sports to unite people, and as such, we have been selective with picking the most thrilling sporting events and sponsoring a variety of new and prominent sporting initiatives.
“With 23 stops in the 2023 World Championship, F1 is a global sport, requiring a Global Airline partner that offers extensive global connectivity. Hence, Qatar Airways demonstrates the perfect companion for one of the most desirable sports series in the world.”
Stefano Domenicali, President & CEO of Formula 1, said: “As the pinnacle of motorsport, it makes sense for Formula 1 to partner with the World’s Best Airline, Qatar Airways. We are two brands committed to delivering the best experiences to our fans and customers, and our combined global reach makes for a perfect match. We are delighted to welcome Qatar Airways as our Global Airline Partner.”
For only the second time in history, motorsport fanatics will have the chance to watch their favourite teams and drivers push their cars to the limit at the Lusail International Circuit when F1 heads back to Qatar for the Qatar Airways Grand Prix on October 6-8, 2023.
In addition to the Formula 1 Qatar Airways Qatar Grand Prix 2023, the Lusail International Circuit will host the Qatar Moto GP on November 17-19. Other motorsport events in Qatar include the Geneva International Motor Show Qatar in October 2023 and the Fédération Internationale de l'Automobile (FIA) World Endurance Championship in 2024.
Discover Qatar, the destination management company of Qatar Airways, is the first to offer tickets to the Formula 1 Qatar Airways Qatar Grand Prix 2023. Discover Qatar have exclusively launched a comprehensive range of hotel and ticket-inclusive packages to their global retail partners, which include Grandstand and prestigious Paddock Club tickets.
All packages include a free entry pass to the Geneva International Motor Show Qatar taking place in Doha from October 5-14, courtesy of Qatar Tourism.
Qatar Airways Holidays further elevates the partnership with a limited number of all-inclusive travel packages, allowing global fans around the world to attend the event and partake in exclusive experiences such as pit lane walks, guided track tours and access to special events with appearances by top F1 drivers. The Ultimate F1 Experience packages include return flights with Qatar Airways, premium hotel options, race tickets and other exciting experiences and benefits.
Both Qatar Airways and F1 are committed to working together to reduce the environmental impact of their respective industries through responsible practices. As part of the partnership, both entities aim to collaborate on sustainability-focused initiatives to reduce carbon dioxide emissions and strive for a greener future. – TradeArabia News Service