Bahrain Victorious has announced its strategic partnership with Spar Slovenia, a leading retail chain renowned for its diverse range of high-quality products.
This collaboration signifies a mutual commitment to excellence, innovation, and the relentless pursuit of sporting success for both entities.
David Kovačič, chief executive of Spar Slovenia, expressed enthusiasm about the partnership, stating: “Spar decided to collaborate with team Bahrain Victorious because our all-round cyclist and downhill master Matej Mohorič is an inspiration to everyone with his dedication.
Matej plays a key role in the strategy of the Bahrain Victorious team, and choosing the right foods is very important for his peak condition before the races and for his fitness in general. At Spar, we have a truly diverse range of products, as we have been a shop for all customers since the very beginning – from those who prefer a varied and balanced diet to those with special dietary needs.
This has been recognised by the team of cyclist Mohorič, which is why we are particularly proud to have entered into a partnership with Bahrain Victorious.”
By giving the World Tour team access to Spar Slovenia’s diverse range of nutritionally rich products, the two organisations aim to optimise the performance of the riders, including the exceptional talent of Mohorič himself, who expressed his enthusiasm about the collaboration.
“I am thrilled about the partnership between Bahrain Victorious and Spar Slovenia. As an athlete, nutrition plays a crucial role in my performance, and having access to Spar Slovenia’s wide array of quality products will undoubtedly enhance my training regimen and overall fitness,” said Mohorič.
Victorious performance nutritionist Daan Boersma reinforces the impact this partnership can have going forward. “In a sport where minor details can make the difference, having a good food partner is indispensable. Professional cyclists spend a lot of time focused on optimising their performance, and nutrition is a crucial cog in that wheel. The diet of professional cyclist plays a huge role in their training, results, recovery, health, and all-round physical condition,” he said.
“As one of Team Bahrain Victorious’ nutritionists, I see every day how important it is that we have access to high standard products, so having a food partner who offers us both variety and quality is pivotal to whether we achieve our objectives on the road.
“For each race day we develop a specific menu based on the characteristics of the race itself. Without the wide range of food and beverage options that someone like Spar can offer, our job as nutritionists (and good results for the team) would be almost impossible.
“Bahrain Victorious looks forward to leveraging Spar Slovenia’s expertise and resources to further elevate its performance on the global stage. Together we aim to inspire athletes and enthusiasts alike with a shared commitment to excellence and innovation.”
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