Broadcast radio in Kuwait has received a boost after Tamdeen Group, Kuwait's leading mixed-use property developer, attained the licence to operate the nation’s number 1 FM 88.8 Kuwait Pulse radio station. Tamdeen has rebranded the popular platform into 360 FM.
Tamdeen Advertising Company, a subsidiary of Tamdeen Group, will oversee the evolution of the most popular radio station with a wide variety of programmes ranging from entertainment, music, and sports content to educational and informative shows along with talk shows addressing society and youth issues.
Tamdeen Advertising Company attained another five years of the Radio Frequency 88.8 FM wave licence through a competitive bidding process by Kuwait Ministry of information.
Talal Alyagout will remain as the CEO of the station while rebranding it to 360 FM. The station will also continue broadcasting live from 360 Mall throughout the week with its highly experienced team.
Alyagout said: “We have a goal to stimulate audiences across a full range of topics to achieve positive outcomes and meet the ever-evolving demands of our listeners and a wider Kuwaiti society. We are going the extra mile to understand our audiences better and deliver a modern content.”
He added: “360 FM, under Tamdeen Group, will attend to its valued audience and focus on their demands.”-- TradeArabia News Service