MANAMA: Global training provider FranklinCovey has launched its Middle East education headquarters in Bahrain.
The US-based training and coaching solutions provider that serves more than 140 countries with thousands of clients, including 90 per cent of Fortune 100 companies, currently has a five-member team of consultants, all of them Bahraini, to oversee its offices in the region and serve its regional clients.
Co-founded by Dr Stephen Covey, the author of the global best-seller The 7 Habits of Highly Effective People, the FranklinCovey company provides leadership training and assessment services for the organisation and the individual in the areas of leadership, individual effectiveness, and business execution.
FranklinCovey Education Middle East (exclusive partner to FranklinCovey) boasts some of the world’s most prominent educational leadership programmes, including the world-renowned ‘Leader in Me’ programme, which has served over 5,000 schools in 80 countries plus a big number of well-known colleges and universities around the world.
Some of the regional educational clients include New York University Abu Dhabi, American University Sharjah, Tabuk University Saudi, and the Royal College of Surgeons in Ireland (RCSI) Bahrain.
FranklinCovey Education vice-president international business development Bill McIntyre told the GDN during the launch event in Wyndham Grand that ‘Leader in Me’ is an evidence-based PK-12 model, developed in partnership with educators, designed to build perseverance and leadership in students, create a high-trust culture, and help improve academic achievement.
“This model equips students, educators, and families with the leadership and life skills needed to thrive, adapt, and contribute in a dynamic world,” he added.
Ahmed Shawqi, managing director of FranklinCovey Middle East, said: “We’re excited for the launch of our headquarters in Bahrain. It will allow us to oversee our operations across many countries like Saudi Arabia, the UAE, Oman the GCC region, and other countries like Jordan and Iraq.”
The establishment of FranklinCovey Education Middle East in Bahrain was facilitated by the Economic Development Board, the national investment promotion agency, whose chief investment officer Ali Al Mudaifa said, “We’re witnessing a major step towards empowering youth and students in Bahrain and the region with the leadership and life skills they need to thrive in the 21st century.”
He added, “Our talent is one of our greatest competitive advantages. It has continuously made Bahrain the right destination for companies to set up their business.
“We’re proud to witness one of the world’s leading training providers set up their headquarters here. This launch comes at an opportune time as the country ramps up its efforts to upskill talents to lead the next phase of economic growth, in line with the objectives set under the Economic Recovery Plan.”
Bahrain’s growing student and working-age population are driving up the demand for training and formal education, particularly for higher education – the fastest growing education subsector.
As part of the National Economic Recovery Plan, the government aims to employ 20,000 Bahraini nationals and provide training for 10,000 Bahrainis annually by 2024.